Brand & identity design

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After a solid 3 months or so, I’m finally at 99.9% complete on my Brand and identity design unit for my Bachelor of Design.

It’s been an amazing journey, and has demonstrated the value of research and appraisal as part of the process of design. It really isn’t just ‘making pretty pictures’.

I’ve linked to a PDF here of the almost final document – good enough for this purpose, in any case, for those who may wish to see.

Apart from the brand marks and media of other organisations that is included in the second chapter, most of the rest of this is entirely my work.

Enjoy!

brand-book-wip-final-daz-woolley

Daz

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